About Ridgeway Marketing

More about the company, services offered and history

beryl picture sample 2Ridgeway Marketing was founded by Beryl Pettitt, who has worked in marketing for over 25 years. Her experience spans both the corporate environment and running her own business. She understands the needs and pressures of managing a business, so clients find her advice both practical and affordable. Ridgeway Marketing draws on the experience of a network of trainers and mentors, all under the guidance of Beryl Pettitt. There are a variety of training and mentoring options available and a flexible approach.

Background

Beryl has worked with a wide range of businesses, from consultants and accountants to artists and entrepreneurs, helping them to reach new markets and get more customers. She has an MA in marketing, is a member of the Chartered Institute of Marketing, an accredited supplier listed on the Business Link Supplier Brokerage database, a SFEDI accredited business mentor and member of the Institute of Enterprise and Entrepreneurs. Beryl speaks regularly at networking and business events, so if you are looking for a marketing speaker, please get in touch.

History

Prior to establishing Ridgeway Marketing, Beryl was Divisional Marketing Executive at APV Baker (now Baker Perkins), the leading international supplier of process equipment to the food industry. Since 1997, she has worked on a variety of marketing projects, including researching and writing reports on consumer markets for Mintel, designing and facilitating marketing training for self employed creatives, facilitating marketing workshops for new start-up businesses, and mentoring small businesses under the New Enterprise Allowance scheme.
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Client Comments

  • “I recently attended a workshop that Beryl ran which I would recommend to anyone wanting to improve their business marketing. Beryl has a structured way to take you through the marketing of your business, covering all of the essentials and giving a great overview of many areas of marketing. I particularly enjoyed the section on Press Releases and found the workshop informative, useful and inspiring.” – Marina Johnson, I-Venture Training

  • “An inspirational lady who clearly works hard to earn the respect of her clients. ” – Jacqueline Gold, Chief Executive of Knickerbox and Ann Summers

  • “After attending Beryl's course on writing a press release, I followed her suggested procedure and low and behold my first one was published with hardly any changes. Very happy indeed and well worth attending the course.” – James Mayle, Image Skool

  • “A business like ours needs lots of skills but neither Andrew or I are naturally good at marketing so the sessions with Beryl keep us focussed on what we should be doing, and at a price we can afford! ” – Sally Reed, Northgate Business Centre

  • “Working with Beryl has really clarified our thinking about what we are offering our clients. With her help, we have completely redesigned our website to reflect our market position, and target customers more effectively.” – Paul Johnson, Model Logic

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